Friday, November 9, 2012

Go Green! Making Your Tradeshow Displays Eco-Friendly

If you're looking for a way to reduce your company's impact on the environment, there are plenty of things that you can do in the office. Things like moving toward becoming a paperless office, implementing a recycling program and utilizing video conferencing instead of flying across the country for a one day meeting are all easy ways to help the Earth. If you want to make this same difference with your tradeshow displays, you're in luck. There are a few easy things that you can do to go green!

Tip #1: Use LED Light Bulbs

If your tradeshow booth includes a lighting system, consider switching to LED light bulbs. For years, compact fluorescent bulbs were the ones to choose if you were trying to go green. However, with technological advances comes a new, better choice. LED lights require half the power of CFLs and about 1/10th of the power that's required to turn on traditional incandescent light bulbs. Additionally, these LED bulbs help reduce the greenhouse gas emissions that come from power plants and don't contain mercury, unlike CFLs.

Tip #2: Use QR Codes On Your Tradeshow Displays

Another easy way to go green is to reduce the number of paper handouts you pass out to visitors. One great way to do this is to utilize QR codes throughout your tradeshow booth. Place these codes around your display and direct visitors to scan them with a smart phone or tablet computer. Depending on your industry, some attendees might not have a smart phone. If this is the case, consider having some handouts or put your promotional materials on a CD. If you're planning on using giveaways, you could also consider giving away a USB drive that's pre-loaded with your marketing materials. Although putting information on a USB drive could be slightly time consuming, it can drastically cut down on the paper waste that's generated.

Tip #3: Consider Using A Rental Tradeshow Booth

If you don't attend a lot of marketing events throughout the year, it might be better to consider using a rental tradeshow booth. However, this doesn't mean that you won't be able to use custom displays. Companies that provide custom displays will be able to help your business design personalized graphics so that no one will ever know that you're using a rental tradeshow booth.

Tip #4: Use Eco-Friendly Flooring

One last way to help the environment is to use eco-friendly flooring for your display. Bamboo is an excellent choice and it can give your custom displays an incredibly polished look. Other environmentally friendly options include flooring that is made out of recycled rubber tires, renewable cork made from the oak tree bark, recycled carpet and vinyl.

These are just a few of the many ways that businesses can help improve their impact on the environment. If you're truly committed to going green, consider forming a work committee to meet once a month to discuss what types of changes can be made in your office and with your tradeshow displays.

Companies looking for a NJ tradeshow booth need look no further than Skyline New Jersey. The company creates one of a kind New Jersey tradeshow displays and more. To see a gallery of completed custom displays in New Jersey, visit their site.

Article Source: